The world’s
identity
platform.
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Trulioo is a registered trademark of Trulioo Information Services Inc. in the United States, the European Union,
Canada and other countries.
Trulioo is the world’s identity platform, trusted
by leading companies for their verification
needs. The Trulioo integrated, automated
platform provides unparalleled global coverage
for business and person verification and a
comprehensive suite of in-house capabilities.
Combining its state-of-the-art technology with expert verification
knowledge across diverse markets, Trulioo enables the highest
verification assurance levels, optimizing onboarding costs and
fostering trust and security in the global digital economy.
The Results
Seamless Onboarding, High Levels of Trust and a
Successful ICO
With Trulioo, this ICO was able to quickly integrate and
access data from over 60 countries, verifying more
than 2,500 investors in real-time so it could purchase
tokens at the time of launch. To add an additional layer
of security and speed to its identity authentication
process, the ICO also leveraged the Trulioo Identity
Document Verification service to overcome the hurdles
other ICOs and exchanges experienced with manual
verifications. ICOs and exchanges that manually verified
investors oftentimes resulted in pausing token sales and
temporarily ceasing operations, which took weeks and
even months in some cases.
Using Trulioo technology, it was able to meet the
necessary compliance standards with ease while
also providing a seamless customer onboarding
experience — two extremely important factors for any
business. Because it was striving to be fully compliant,
it was critical the ICO chose a provider that it was
100 percent confident with and that had substantial
experience and expertise working with clients in
regulated industries. The company issued nearly two
million coins, allowing purchasers to buy products and
services from accredited companies, complete peer-to-
peer payments, and earn interest by supporting impact
entrepreneurs through microlending, crowdlending
and P2P lending relationships.
This ICO, along with many other businesses and
services, was facing the challenge of becoming
regulatory compliant and turned to Trulioo for its
digital identity verification and identity document
authentication needs. As a result, it ensured a higher
degree of protection for not only its participants, but its
investors too, establishing a high degree of trust in its
product and company.
About ICOs
Tied to the fascinating worlds of blockchain
and cryptocurrency technology, an ICO is a
fundraising mechanism in which new projects
sell payment, utility or security tokens, which
later become tradable on an exchange.
The Swiss Financial Market Supervisory
Authority (FINMA) describes payment tokens
as being synonymous with cryptocurrencies,
while utility tokens are used to provide access
to an application or service and security or
asset tokens are similar to equities, bonds or
derivatives.