The world’s
identity
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Trulioo is a registered trademark of Trulioo Information Services Inc. in the United States, the European Union,
Canada and other countries.
Trulioo is the world’s identity platform, trusted
by leading companies for their verification
needs. The Trulioo integrated, automated
platform provides unparalleled global coverage
for business and person verification and a
comprehensive suite of in-house capabilities.
Combining its state-of-the-art technology with expert verification
knowledge across diverse markets, Trulioo enables the highest
verification assurance levels, optimizing onboarding costs and
fostering trust and security in the global digital economy.
The Results
Smooth and Secure Entry Into New Markets
With a 75% Reduction in Acquisition Costs
With the Trulioo API, PSI-Pay has put its verification
process on autopilot. Thanks to faster customer
onboarding, a reduction in acquisition costs and
increases in operational efficiency, PSI-Pay has
augmented its overall customer experiences.
“Our verification process is now done in a slick and
efficient way,” explains Davies. “Customers feel as
though they are not being delayed unnecessarily.
Good customer experiences enhance our expansion
processes because we’re taking people on more
quickly. Higher match rates improve the overall health
of our business.”
This process change represented a dramatic shift from
PSI-Pay’s previous two-step methodology.
“It started with basic verification, which involved
applicants needing to submit a passport and official
document such as a utility bill,” says Davies. “If
that passed initial scrutiny, we would pass it on to a
third-party agency such as a data broker or identity
verification bureau. It was not as effective and efficient
as it has been with Trulioo.”
About PSI-Pay
PSI-Pay is a fast-growing, UK-based financial
services company that provides payment
solutions to individuals and businesses around
the world. Taking pride in delivering transparent,
efficient and clear solutions to its customers,
the company specializes in global banking and
alternative payments.
Thanks to Trulioo, PSI-Pay has outsmarted some of
its biggest barriers to growth. “For instance, we tried
expanding into Canada several years ago, and it wasn’t
particularly successful,” says Davies. “It’s not because
the product wasn’t in demand; rather, it was due to
their regulatory environment. But thanks to Trulioo, we
now have a strong foothold in the Canadian market
and are expanding very rapidly — 40% growth year
over year.”
Reflecting on PSI-Pay’s growth and success, Davies
points to the value of Trulioo as a strong strategic
partner. “They bend over backwards to help us and
answer queries,” says Davies. “It’s an exceptional
working relationship.”