The
Challenge
Trust and safety stand as top
priorities for an online marketplace
that connects customers and
merchants around the world. But
maintaining that standard across
borders can create complex
challenges and costly onboarding
inefficiencies.
The marketplace recognized that challenge and
partnered with Trulioo to launch an optimization
initiative. The goal was to better understand
onboarding processes and requirements in different
markets, improve onboarding conversion rates,
and ensure the marketplace delivers trusted user
experiences in countries across the globe.
Trulioo — Case Study