Trulioo — Case Study
The
Solution
“
With the robust marketplace
of over 450 data sources from
Trulioo, we are able to achieve
our match rate objectives.”
Benefiting From the Shift to Digital
The internet has democratized information and
increased retail investor participation in global
markets. A number of factors have driven that shift to
online investing and encouraged more people to get
involved: zero-commission investing, fractional shares,
low- or zero-interest rates and the overall digitization
of services.
That trend led to rapid growth for eToro. The
partnership with Trulioo showed how quickly eToro
could expand into a new market and start verifying
new customers.
Improving the Onboarding Experience
Trulioo is a key component in eToro’s customer
onboarding. The company’s focus is on identity
verification creating smooth experiences for
customers and reducing manual work for eToro’s Know
Your Customer team, Babiev said.
Trulioo has accomplished that, freeing up the eToro
team to improve other areas of the business and
optimize the platform’s user experience.
• Vsevolod Babiev eToro Project Management/ Business Analyst Team Leader